DiscoverSit Down Startup[4x Founder] From FBI to Founder: Jo Riley’s Journey to Product-Market Fit with Censia
[4x Founder] From FBI to Founder: Jo Riley’s Journey to Product-Market Fit with Censia

[4x Founder] From FBI to Founder: Jo Riley’s Journey to Product-Market Fit with Censia

Update: 2024-06-05
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Join us on the newest episode of Sit Down Startup as Jo Riley, founder of Censia, shares her inspiring journey from the FBI to launching a disruptive AI-driven platform. Host Adam O'Donnell and Jo discuss the importance of persistence, the value of customer feedback, and how Censia is transforming the way companies find and manage talent. Whether you're a founder or an aspiring entrepreneur, Jo's story of resilience, innovation, and customer obsession provides invaluable insights.


00:01:08 - Background: Jo’s early life and introduction to intelligence.

00:04:25 - Transition from the FBI to entrepreneurship.

00:10:45 - The turning point and early struggles in raising venture capital.

00:12:24 - Hitting product-market fit and scaling Sentia.

00:29:58 - Using customer feedback to guide product development.


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[4x Founder] From FBI to Founder: Jo Riley’s Journey to Product-Market Fit with Censia

[4x Founder] From FBI to Founder: Jo Riley’s Journey to Product-Market Fit with Censia

laurel.wholihan@zendesk.com (Adam O'Donnell)